Digi-Key leads industry in dropping printed catalog

THIEF RIVER FALLS, USA: Digi-Key Corp. has ceased production of its print catalog and will offer its products exclusively online beginning immediately. By eliminating its printed catalogs, Digi-Key’s goal is to help preserve the environment while continuing its shift to a totally integrated, global electronic-components distributor.

Additionally, Digi-Key will produce online-only versions of TechZone™ Magazine beginning with the June 2011 Lighting Solutions issue. Customers will be able to access both the product catalog and TechZone Magazines as downloadable PDFs and interactively online. TechZone Magazine is mobile-enabled for users with an iPhone, iPod, iPad or Android-compatible mobile device. Both the Digi-Key interactive and PDF catalogs will be mobile-enabled in the future.

“By producing interactive and PDF catalogs and magazines, Digi-Key will significantly reduce its impact on the environment while providing customers with efficient, virtual access to Digi-Key’s expansive product offerings,” said Mark Larson, president and COO, Digi-Key.

“Our portfolio of websites and online resources will give our customers greater access to Digi-Key’s in-stock products, while providing unparalleled information about real-time pricing, lead-times and product specifications, as well as videos, reference designs, custom editorial content and more.”