"Beeline" and Alpha Bank announced the creation of a new payment system

Operator VimpelCom (trademark "Beeline") and Alpha Bank announced the creation of a new universal payment system RURU. The new system allows for remote payments to various merchants on the basis of mobile technologies and e-commerce, electronic money and banking cards, and in the near future payments based on the technology of NFC (Near Field Communication) and other advanced technologies. With the possible RURU will pay for a wide range of products and services. This communications services (mobile and landline phone, Internet, cable and satellite television), utilities, fees for loans and payments to the state, railway and air tickets, tickets to entertainment events (concerts, movies, etc.), paid content on the Internet and goods in the shops. The service will allow RURU transfer funds to personal accounts of other cellular subscribers, at electronic wallets, for bank cards, as well as transfers, which the recipient can receive cash in the department of money transfer systems. RURU, as a universal payment system allows payments from various sources assets: customer's account the "Beeline" (and eventually other mobile operators), cash in bank cards VISA and MasterCard, cash on electronic purses Web Money (in the future - and other e-wallet), and others pay for goods and services system partners will be using sites www.ruru.ru and oplata.beeline.ru, through the payment of widgets on partner sites through a special RURU and applications for mobile phones, including iPhone and communicators running Android. Fee for payments made ​​will be from 0 to 5.95% of the amount of the transaction.