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Tuesday, March 23, 2010

The Nonprofit Quarterly | The Nonprofit Quarterly | Nonprofit Newswire | Bar Code Scanning for Charity

The Nonprofit Quarterly | The Nonprofit Quarterly | Nonprofit Newswire | Bar Code Scanning for Charity: "While it sounds gimmicky that's exactly what an iPhone application from CauseWorld will soon let consumers do. According to Advertising Age, CauseWorld currently lets users earn 'karmas' that turn into donations to charities every time they use their phone to indicate they've walked into a certain store. Later they can choose from a list of which charities will receive the cash value of their karmas."

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