Nonprofits use social media as new fundraising tool - Sacramento News - Local and Breaking Sacramento News | Sacramento Bee

Nonprofits use social media as new fundraising tool - Sacramento News - Local and Breaking Sacramento News | Sacramento Bee: "Women Escaping a Violent Environment in Sacramento needed cash, and needed it fast.

So the nonprofit agency, which serves victims of domestic violence, sent out a modern-day SOS.

With a critical program on the chopping block last summer because of the loss of county money, WEAVE enlisted the pro bono help of technology firm Activate Direct, and launched an elaborate e-mail, Facebook and Twitter campaign."