UpCode includes an optical reader that uses mobile phones/devices to add any electronic information or system to printed products and to electronic information on screens. With the application it is possible to integrate all businesses and all forms of eCommerce, with print and screen media. The code (2D data matrix, QR-code, 1D barcode or color code) or other type of tag (picture, OCR) gives mobile phone users multiple access and interaction, for an example but not only to internet content simply by pointing their phone at a code. Complete integration of localization, personalization, objects and other data. UpCode is established on all continents and working in 30 countries through its offices and is expected to be working in almost 100 countries before the end of year 2008.
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